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Strategy
Blue Ocean Strategy
by W. Chan Kim & Renée Mauborgne · 2005
Create uncontested market space instead of competing in bloody red oceans. Use the Strategy Canvas, Four Actions Framework, and value innovation to make competition irrelevant.
6 commands~110 min totalCreate Uncontested Market Space
$7one-time
- 6 interactive commands
- ~110 minutes of coaching
- 6 deliverable artifacts
- Personalized to your inputs
Commands
Map the competitive factors in your industry
20 min
Output
Strategy canvas diagram
Preview
See what a BookSkill session looks like in action.
BookSkills — Blue Ocean Strategy
>/strategy-canvas
Let's get started with **strategy-canvas**. Map the competitive factors in your industry.
I'll walk you through this step by step — it takes about 20 min. At the end, you'll have your **Strategy canvas diagram**.
Ready? Let's dive in.
>
What You'll Get
Strategy canvas diagram
via /strategy-canvas
Four Actions Framework analysis
via /four-actions
Non-customer opportunity map
via /non-customer-analysis
Value innovation proposition
via /value-innovation
Blue ocean opportunity list
via /blue-ocean-idea
Buyer utility analysis
via /buyer-utility
$7
